Before we crossed paths, I had no idea of the extent of creativity the marketing process demanded. I feel so fortunate to have found you and your blog - your suggestions are brilliant.
I look forward every day to reading the Publishing Contrarian; there is so much information packed into each and every post.
Thank you again. You are a gem.
Lorra
]]>Start off with a reference to a book of the same genre that has done well. (Yes, sorry, you have to do your research, but there is a good chance you are familiar with the genre and that’s why you are writing within it.) Run parallel to Rigel Crockett’s letter that appears in the comment section of the previous post or Krista Wilson’s in the body of my most recent post. I’m handing you a formula!
You can also start off with a quote from a well-known person who says something that pertains to your subject matter. Example: If you are writing a novel that involves baseball and your protagonist uses steroids, quote a famous sports figure in baseball who has had a problem with them or has an opinion about them. Be creative! You could even drag a famous quote out of Bartlett’s if it is appropriate. Use your imagination! Just make sure that first sentence in your cover letter grabs ‘em and hints at what is to follow.
With regard to “hired readers” who boast they can determine whether a book has merit within a few seconds, I think that just confirms what I have been saying: you’ve got to grab a reader with the first sentence and then sustain the interest with the rest of the letter.
]]>What about us author wannabees who do not have any awards or previously published works or writing credentials except a blog or message board moderator?
Is there anything that can jump that hurdle?
]]>I’m sure I’m missing some, or more than a few, and I’m eager to hear your opinion.
Many thanks,
TSL
P.S. My book’s official pub date was 3/25. Received advance copies this past week, very exciting.]
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